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VT telemarketing rules

Vermont telemarketing rules

Vermont requires telemarketers to register with the Secretary of State before making telephone solicitations to Vermont numbers, makes violations of the federal do not call rules and robocall limits violations of state law, and requires caller ID.

From official sources, checked September 26, 2026. General information, not legal advice.

Key facts

  • Vermont's Secretary of State says Vermont has adopted the National Do Not Call Registry and does not maintain a separate do not call list.
  • When a telemarketer hires others on an hourly, commission, or independent contractor basis to make telephone solicitations, only the telemarketer that causes the calls needs to register.
  • Vermont's robocall section took effect July 1, 2023.
  • A telemarketer with five or fewer employees has an affirmative defense to criminal penalties for not registering if it did not know, and did not consciously avoid knowing, that Vermont requires registration.

Register with the Secretary of State first

9 V.S.A. 2464a(a), (b)(1); 9 V.S.A. 2464b

No telemarketer may make a telephone solicitation to a Vermont telephone number without first registering with the Secretary of State on the Secretary's form, and each registrant designates an agent for suits brought under the telemarketing law. A telephone solicitation is a call to a customer residing or located in Vermont to encourage a purchase, lease, or other paid agreement for money, goods, or services, or a contribution to an organization that is not tax exempt. It excludes calls made at the customer's request or inquiry, calls by people not regularly engaged in solicitation, and calls to people with an established business relationship. Telephone solicitors otherwise registered or licensed with, or regulated or chartered by, the Secretary of State, the Public Utility Commission, the Department of Financial Regulation, or the Department of Taxes are not telemarketers under this rule.

Federal do not call rules as state law

9 V.S.A. 2464a(b)(2), (c)

No person may make a telephone call to a Vermont number that violates the Federal Trade Commission's do not call rule in 16 C.F.R. 310.4(b)(1)(iii) or the Federal Communications Commission's rules in 47 C.F.R. 64.1200(c)(2) and (d). Those federal rules cover numbers on the national registry and requests not to be called by or for a particular seller. A violation is a violation of Vermont's consumer protection statute. In setting a civil penalty for these violations, a court may consider how far the telephone solicitor kept and followed procedures designed to comply with the federal rules.

Autodialed and prerecorded calls

9 V.S.A. 2464e

A person may not initiate an automatically dialed or prerecorded telephone call to a Vermont consumer in violation of the federal Telephone Consumer Protection Act, the Telemarketing and Consumer Fraud and Abuse Prevention Act, or the regulations adopted under them. The General Assembly said it intended a state prohibition coextensive with those federal limits and their judicial construction. A violation is an unfair or deceptive act under the state consumer protection statute, each call is a separate violation, a person who receives such a call may sue in Superior Court, and a knowing and willful violation is a crime. The Attorney General is directed to enforce the section regardless of where the caller is located.

Calling hours come from federal rules

47 CFR 64.1200(c)(1); 16 CFR 310.4(c)

Vermont's telemarketing sections, 9 V.S.A. 2464 through 2464e, do not set calling hours of their own. The Federal Communications Commission rule bars telephone solicitations to residential subscribers before 8 a.m. or after 9 p.m., local time at the called party's location. The federal Telemarketing Sales Rule treats outbound calls to a person's residence outside 8 a.m. to 9 p.m. local time, without the person's prior consent, as an abusive practice.

Caller ID and cancellation rights

9 V.S.A. 2464a(b)(3); 9 V.S.A. 2451a(4), 2454(a)

A person calling to make a telephone solicitation or seek a charitable gift must transmit its telephone number, and its name if its carrier makes it available, to caller ID, or may instead show the name and a number answered during regular business hours of the person it calls for. A home solicitation sale includes a sale solicited or completed wholly or partly by telephone with a consumer at the consumer's residence, place of business, or employment. The consumer may cancel until midnight of the third business day after agreeing to buy, subject to exclusions listed in the statute.

Calls to businesses

9 V.S.A. 2451a(1)

Vermont's Consumer Protection Act, the chapter that holds these telemarketing sections, defines a consumer to include a person who buys goods or services, not for resale, for the use or benefit of the person's business or in connection with operating it. The robocall section protects Vermont consumers, and the home solicitation sale rules reach telephone sales with a consumer at the consumer's place of business or employment. The registration, do not call, and caller ID section instead refers to customers residing or located in Vermont of a telecommunications company.

Questions

Does Vermont have its own do not call list?

No separate list, according to the Secretary of State, which says Vermont has adopted the National Do Not Call Registry. State law makes a call to a Vermont number that violates the federal do not call rules a violation of Vermont's consumer protection statute.

Does a company already registered to do business in Vermont also register as a telemarketer?

The statute excludes from the term telemarketer any telephone solicitor otherwise registered or licensed with, or regulated or chartered by, the Secretary of State, the Public Utility Commission, the Department of Financial Regulation, or the Department of Taxes. The Secretary of State says registration applies to an organization whose business activity in Vermont is limited to phone solicitation within the state and that meets the definition of telemarketer.

Can a consumer sue over a Vermont telemarketing violation?

Yes. A person who receives a call that violates the registration, do not call, or caller ID rules may sue in Superior Court for damages, injunctive relief, punitive damages for willful violations, and reasonable costs and attorney's fees. The robocall section gives a similar right of action for autodialed or prerecorded calls that violate federal law.

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