TelgrowtelgrowGet early access
WA telemarketing rules

Washington telemarketing rules

Washington limits telephone solicitations to 8 a.m. to 8 p.m. local time, bars solicitations to numbers on the federal do not call registry, bans automatic dialing and announcing devices for commercial solicitation, and requires commercial telephone solicitors to register.

From official sources, checked September 26, 2026. General information, not legal advice.

Key facts

  • Chapter 103, Laws of 2023, added the federal do not call registry rule to RCW 80.36.390 and extended liability to people who substantially assist the transmission of prohibited robocalls.
  • The Department of Licensing issues the commercial telephone solicitor license, and the Department of Revenue's Business Licensing Service processes it as an endorsement on the business license.
  • Violations of RCW 80.36.390 and RCW 80.36.400 are unfair or deceptive acts in trade or commerce under the state Consumer Protection Act.
  • When a sale is completed, a commercial telephone solicitor must state the buyer's cancellation rights, its Department of Licensing registration number, and the seller's street address.

Commercial telephone solicitor registration

RCW 19.158.020, 19.158.050, 19.158.150

A commercial telephone solicitor must register with the Department of Licensing before doing business in Washington, which includes both soliciting from a Washington location and soliciting purchasers located in Washington. The Department says a license is needed for each location of a business that makes unsolicited commercial telephone calls and sells during the call, or that offers free prizes by mail and invites a telephone response. Exclusions include a caller who does not try to complete a sale or make the major sales presentation on the call and only makes or arranges that presentation at a later face to face meeting, isolated transactions, and calls only to the business's prior purchasers.

Calling hours: 8 a.m. to 8 p.m.

RCW 80.36.390(1), (8); RCW 19.158.110(4)

A telephone solicitor may not place calls that will be received before 8 a.m. or after 8 p.m. at the call recipient's local time, and the commercial telephone solicitation law repeats that limit. A telephone solicitation is the unsolicited initiation of a call by a commercial or nonprofit company or organization to encourage a purchase, wrongfully obtain anything of value, or solicit donations. Calls responding to the called party's request or inquiry, including calls about an item bought from the company within the prior 12 months, are excluded.

The federal registry and removal requests

RCW 80.36.390(7), (9)

No person may initiate, or cause to be initiated, a telephone solicitation to a number on the federal do not call registry. If the called party asks not to be called again or to be removed, the solicitor must say their information will be removed for at least one year, end the call within 10 seconds, make no further solicitation to that number for at least one year, and not sell or give their contact information to another company, other than returning the list to its source.

Automatic dialing and announcing devices

RCW 80.36.400

No person may use an automatic dialing and announcing device for commercial solicitation intended for telephone customers in Washington. That device automatically dials numbers and transmits a recorded or artificial voice message once connected, even when the message goes to voicemail, and commercial solicitation means the unsolicited initiation of a call to encourage a purchase or wrongfully obtain anything of value. No person may give substantial assistance to transmitting such a call while knowing, or consciously avoiding knowing, that the caller is engaged in a practice that violates the Consumer Protection Act. An injured person may sue for the greater of actual damages or a statutory amount per violation.

Identification, caller ID, and cancellation rights

RCW 80.36.390(3), (10); RCW 19.158.110, 19.158.120

Within the first 30 seconds, a caller must give their name, the company or organization they call for, and the purpose of the call. Solicitations may not violate 47 U.S.C. 227(e)(1), which the Attorney General describes as a ban on misleading or inaccurate caller identification used to defraud, cause harm, or wrongfully obtain anything of value. A purchase from a commercial telephone solicitation is not final without a written confirmation explaining cancellation rights, and the buyer may cancel in writing within three business days after receiving it.

Calls to businesses

RCW 80.36.390(1)(b)(v); RCW 19.158.020(2)(b)(xix)

RCW 80.36.390, which holds the calling hours, identification, and do not call rules, says a telephone solicitation does not include business to business contacts. The commercial telephone solicitation law exempts a business to business sale only where the buying business will resell the goods or use them in a recycling, reuse, remanufacturing, or manufacturing process, and the Department of Licensing lists a similar exception.

Recording calls needs all parties' consent

RCW 9.73.030(1)(a), (3)

Washington makes it unlawful to record a private communication transmitted by telephone without first obtaining the consent of all participants, and the same rule covers private conversations recorded by any device. Consent is considered obtained when one party announces to all other parties, in any reasonably effective manner, that the conversation is about to be recorded, and when the conversation is recorded, the announcement must be recorded too.

Questions

Does an appointment setter need to register as a commercial telephone solicitor in Washington?

The registration law excludes a person who does not intend to complete or obtain provisional acceptance of a sale on the call, does not make the major sales presentation on the call, and only makes or arranges that presentation at a later face to face meeting. The calling hours, identification, and do not call rules in RCW 80.36.390 use a separate definition that does not contain that exclusion.

Can prerecorded messages be used for sales calls to Washington numbers?

RCW 80.36.400 says no person may use an automatic dialing and announcing device for commercial solicitation intended for Washington telephone customers, and it counts a recorded message that goes to voicemail. Commercial solicitation is defined as an unsolicited call, and the Attorney General says such a robocall is illegal unless the business has prior permission.

Do Washington calling hours change on weekends?

RCW 80.36.390 sets a single window with no separate weekend rule: a telephone solicitor may not place calls that will be received before 8 a.m. or after 8 p.m. at the call recipient's local time.

Run an outbound floor?

An AI dialer designed with the people who run floors

Telgrow is an AI dialer and carrier layer designed with operators who run outbound setting floors, with abandon rate caps enforced in the dialer. Join early access, or book a call about building or fixing your floor.

Get early accessBook a consulting call